Apparently, it was the best example we’ve seen yet of transmedia storytelling. This according to Henry Jenkins in chapter three, entitled Searching for the Origami Unicorn. Here I must pause to admit that it has been more than a decade since I saw Blade Runner, and back then, in my young and tender years, the [...]
Filed under: Books, Media Asset Creation, Week 1 | Tagged: matrix, media, transmedia storytelling | 1 Comment »
